MIASF Promotes Gabriella Ramirez to Marketing and Brand Manager

Gabriella Ramirez takes on a broader communications role at the Marine Industries Association of South Florida, covering brand strategy, member publications and programme promotion.

The Marine Industries Association of South Florida has promoted Gabriella Ramirez to Marketing and Brand Manager. Previously the association’s Digital Media Specialist, she will oversee marketing strategy, brand identity, creative production and communications across several channels.

A wider remit for the association’s voice

MIASF’s announcement sets out responsibilities spanning digital media, member publications and promotional campaigns. Ramirez will also lead promotional strategy and media coordination for programmes including Salty Jobs, workforce development initiatives and association events.

Those responsibilities connect the public-facing side of the marine industry with the people and businesses behind it. An association’s communication can help make specialised work visible to potential recruits while keeping existing members informed about shared initiatives.

Beyond the boats

For AUVEMARE, the appointment is a reminder that the yacht sector depends on more than the vessels seen at a show. Skills, community relationships and clear communication support the wider network around ownership and production.

The change is specific to MIASF’s marketing and brand function. Its significance lies in bringing the association’s different programmes under a broader communications remit, rather than in a change to its executive leadership.

Source: Boating Industry; MIASF official announcement.